Was The Rock’s Return To WWE An Attempt To Break The Hollywood Star’s Losing Streak?

Was The Rock inspired to return to WWE after a series of public setbacks in the world of entertainment? Some within the promotion believe so. 

The Brahma Bull was appointed to TKO’s Board of Directors in January 2024 and quickly found himself taking center-stage on WWE programming. After a shaky start given the immense popularity of Cody Rhodes, The Rock found his place as a heel megalomaniac, creating the popular ‘Final Boss’ persona. 

On Wrestling Observer Radio, The Rock’s return was discussed in detail. Some in WWE believe The Rock’s comeback stemmed from more than just wanting to give back to wrestling. 

“There were people in WWE who felt like his return to WWE this year was an attempt to turn around a losing streak so to speak. Young Rock got canceled, some of his movies weren’t as successful as hoped for and WWE was an easy win.”

Young Rock’s cancellation came after three seasons of the show, with the final season averaging 1.4 million viewers, under half the 3 million that the show’s initial season brought in. This setback came just one year after Black Adam, a project the Hollywood A-Lister had been attached to for years, flopped at the box office.

What’s to Come for The Rock? 

The Rock has almost always succeeded in the world of professional wrestling, so it’s not a surprise that he has returned to the industry he once dominated. On the post-WrestleMania Raw, Rock vowed to return and confront Undisputed WWE Champion Cody Rhodes. 

Here are some recent articles regarding The Rock as the Final Boss continues to make waves in WWE even during his current hiatus: