When wrestling fans look back on the biggest icons from WWE’s Golden Era, there are a few usual suspects whose names tend to come up the most. People think of names like Hulk Hogan, The Ultimate Warrior, Ted Dibiase, and Roddy Piper. Another name on the short list is that of The Macho Man Randy Savage. Right alongside him, though, stands his too-often overlooked younger brother, Lanny Poffo. The world recently lost his underappreciated wrestling talent at the age of 68. It’s always sad to acknowledge a beloved wrestler of yesteryear’s passing, but the moment does offer an opportunity to look back at the legacy Poffo left behind.
Leaping Lanny Poffo Was Ahead Of His Time
WWE is notoriously a big man’s territory. The face of the company in most eras was a superhero of sorts, with guys like Hulk Hogan, The Rock, John Cena, and Roman Reigns each exceptionally muscular and strong. This preference was especially clear in the Golden Era as WWE staged a national expansion on the premise of appealing to as wide an audience as possible with visibly impressive stars, bolstered by an era when steroid use ran rampant behind the scenes.
Lanny Poffo didn’t fit the profile of a top guy in WWE. His brother, Randy Savage, was able to break through the glass ceiling despite a smaller frame, based on his intensity and charisma, but Poffo never quite could. Still, he earned his “Leaping” moniker based on his impressive athleticism. As a babyface, he regularly incorporated leap frogs and high dropkicks; perhaps most impressively of all, he was one of the earliest American wrestlers to adopt the moonsault into his offensive repertoire.
Lanny Poffo’s Genius Gimmick Was Inspired
There was a relatively low glass ceiling over a smaller-sized high flyer like Lanny Poffo, and it is to his and WWE’s credit that they ultimately pivoted his gimmick. As The Genius, Poffo enjoyed some success, culminating in a featured match against Hulk Hogan on a Saturday Night’s Main Event special.
Before too long, Poffo started to wrestle less on TV and lean more into managerial work under the persona. As The Genius, he used own original rhyming verses to anchor his promo work, much to the annoyance of the WWE audience.
The Genius gimmick pulled elements of Bobby “The Brain” Heenan and foretold gimmicks like Damien Sandow’s as an elitist villain who thought his superior intelligence made him better than the babyface wrestlers of the day as well as the fans. He memorably served as a cornerman to Mr. Perfect before settling into a bit less auspicious role managing The Beverly Brothers.
Lanny Poffo Was Squandered In WCW
As an example of WCW’s bloated roster and tendency to squander resources, there’s a famous story of the company signing Lanny Poffo, but never actually using him. Eric Bischoff has been open in discussing this choice on his 83 Weeks podcast, explicitly sharing that Poffo was signed as a favor to Randy Savage—paid out of money that otherwise would have gone to The Macho Man—to take care of his family.
The general consensus is that this story speaks highly of Savage’s selflessness and loyalty to his brother. Despite Bischoff’s concession that he never really wanted to use The Macho Man’s little brother, the situation does also bespeak a failure to take advantage of the resources WCW had at hand. With the former Genius on the payroll, WCW had a recognizable manager they might have put to work. Moreover, given Poffo’s level of experience, he might have, at minimum, served as a valuable role player—mentoring and putting over younger wrestlers in a budding Cruiserweight division that was so entertaining for WCW during the Monday Night War.
Lanny Poffo didn’t enjoy all that much tangible success—never winning titles or high profile matches on a truly national stage. Just the same, his acrobatic offense was well ahead of its time, particularly for mainstream American wrestling. Moreover, his promo work bespoke a special talent who should have been better appreciated in his day. Word of Poffo’s death arose on February 2—The Genius is now gone, but will certainly never be forgotten.
