Details Behind TNA’s Monday Night iMPACT! Strategy

As reported over the weekend, TNA Wrestling has announced that a live three-hour iMPACT! special will air on Monday 1/4 from Orlando, FL. It will be the first time TNA goes head-to-head with WWE Raw on a Monday night.

Testing the waters on a Monday night has been on TNA’s radar for quite some time. When TNA met with Spike TV and a Monday night show was discussed, original plans called for a live 2-hour broadcast from 8-10PM, with only the second hour opposing WWE Raw. TNA and Spike liked the idea of getting a 1-hour unopposed lead-in and then competing with Raw’s first hour. It was then thought that WWE would counter TNA by asking the USA Network for a third hour to combat TNA, so the decision was made to make iMPACT! a 3-hour show.

At this time, January 4th is a one-time experiment with a lot riding on it. Should TNA hold their own and get their usual 1.0 rating or better, we could see iMPACT! move to Monday nights permanently in 2010.

It’s also worth noting that Spike TV is going head-to-head with WWE Raw the following week after Monday Night iMPACT! with a live UFC Fight Night special. You can be sure all parties involved (Spike, USA, WWE, TNA, UFC) will be watching to see how TNA and UFC stack up against WWE Raw in early January.

(Credit to the Wrestling Observer Newsletter for some of the information used in this report)

Related
Opinions & Features

The Art of N64 Wrestling Games and an Interview with RGT85

The Nintendo 64 (N64) is often regarded as one of the greatest gaming consoles of all time, and for wrestling fans,...

Daniel Bryan Vs. Bryan Danielson: Who Has The Greater Legacy?

At All In 2024, Bryan Danielson defeat Swerve Strickland to, for the first time, capture the AEW World Championship. The victory...

Best Celebrity Matches in WWE History (Ranked)

WWE has always had a flair for the dramatic, blending athleticism with entertainment to create memorable moments. Over the years, WWE...
Top Stories

First Look: John Cena Guest Stars in The Simpsons Season 36 Premiere

John Cena is heading to Springfield. The 16-time WWE World Champion will guest star on The Simpsons Season 36 premiere, airing...

Watch: What Happened With Cody Rhodes After (9/20) SmackDown Went Off Air

Multiple top WWE stars including Liv Morgan, Cody Rhodes, and Drew McIntyre were in action in dark matches after this week's...

Roman Reigns’ In-Ring Return Match Confirmed For Bad Blood

Roman Reigns will be teaming up with an unlikely ally for his WWE return match against Bloodline at the upcoming Bad...
Guides

WWE Bad Blood 2024 Card: Every match taking place

WWE Bad Blood is making its long-awaited return after a 20-year hiatus, promising an action-packed night of intense rivalries and high-stakes...

WWE Bad Blood 2024 Tickets: Availability, price and more

WWE Bad Blood 2024 Tickets: Availability, price and moreWWE is bringing back a classic event with Bad Blood 2024, set to...

Kevin Owens WWE Contract: Rumored expiry, dates and more

As one of the company's most versatile performers, Kevin Owens and his contract status has become a hot topic in the...