According to PWinsider, Global Force Wrestling filed for four “Broken Universe” related trademarks and all four of them have been given an initial refusal by the United States Patent and Trademark Office.
Matt Hardy originally filed the trademark for “Broken Matt Hardy”. Global Force Wrestling tried to trademark “Broken Matt”. In order for GFW to get that trademark, they would have to get Matt Hardy to sign off on it.
GFW also tried to trademark “Brother Nero” but that was refused because GFW didn’t indicate whether or not it was used to identify a living person. If GFW acknowledged that, they would also have to get Jeff Hardy to sign off on it because Nero is his legal middle name.
GFW also attempted to trademark “Broken Brilliance” but that was refused because Global Force Wrestling did not specify whether the term had any significance in professional wrestling or if it was a term of art in the wrestling business. GFW was also unsuccessful in their attempt to trademark “Vanguard1”, as it was said to be in conflict with a non-wrestling trademark.
All four trademarks received initial refusal because the wording used for identification and classification of goods and services in the initial filing were deemed to be too broad. The United States Patent and Trademark Office requested additional clarification.
"Challenging times do not call for you to slow down or turn back.. They call for you to push forward even harder."
— REBORN by FATE (@MATTHARDYBRAND) July 19, 2017
