You may not be able to see John Cena, but soon you’ll be able to hear him—in AI chatbot form—courtesy of Meta.
The future WWE Hall of Famer will lend his voice as an AI chatbot on Meta’s platforms, joining a list of notable celebrities. In addition to Cena, users can select voices like Keegan-Michael Key, Awkwafina, Kristen Bell, and Dame Judi Dench.
Among these big names, Cena may have the broadest reach, thanks to his dual success in WWE and Hollywood. Recently, he filmed an ad with Meta’s CEO, Mark Zuckerberg, to promote Meta’s new Ray-Ban smart glasses. In a playful twist, Cena delivered a signature uppercut to Zuckerberg in the ad, a moment Zuckerberg shared on his Instagram.
Cena is no stranger to the world of advertising. He’s been the voice of Honda vehicles for several years and has worked with brands like Experian and Wonderful Pistachios.
In addition to commercials, Cena has extensive experience in voice acting. He’s voiced himself in WWE-related Scooby-Doo cartoons, starred as the title character in the 2017 animated film Ferdinand, and recently voiced Rocksteady in Teenage Mutant Ninja Turtles: Mutant Mayhem.