Dana Massie, who is also the wife of AEW EVP Matt Jackson, played a key part in overseeing merchandise, managing The Young Bucks’ empire before AEW. She made a transition to AEW, and had a big hand in the company’s early stages, as she was there from the very beginning. She is moving on, and Matt Jackson has confirmed it.
Matt Jackson Speaks On His Wife, Dana Massie, Leaving AEW
Matt Jackson posted to his Instagram stories to address his wife’s AEW departure. He included a photo of Dana Massie backstage at an AEW event, with a sleeping child on her shoulder, while doing her duties as Chief Marketing & Merchandising Officer and mother at the same time.
In the caption with the post, Matt Jackson also expressed his gratitude for Dana Massie’s contributions. He then thanked her for being a huge part of AEW’s early foundation, while acknowledging the challenges of her sometimes thankless job.
“End of an era. You were in the first conversations, when this was all only an idea. One of the main builders of our empire. Always positive in at times was a thankless job. Glad you got to do it all, and leave on your terms, by your own choice. It’s been fun working with you. See you at dinner.”
From Matt Jackson's Instagram…
Please – Send LOTS of Love to Matt & Dana Massie (Jackson) this Christmas…
They need their Fans Love & Support right now!??#AEW #AEWDynamite #TheElite #KennyOmega #YoungBucks @MrsMatt13 pic.twitter.com/YMHCxPglwc
— Matthew Jackson: Out of Context (Fan Account) (@MattJacksonOOC) December 24, 2023
AEW saw some significant departures in 2023, with Dana Massie being the latest to disclose their exit. Her role as Chief Marketing & Merchandising Officer was very important to AEW since the beginning. She will be missed on the road, but Matt Jackson will still see his wife at home.
Dana Massie left AEW on her own terms, and it doesn’t appear that there is any ill-will there. Whoever gets Dana Massie’s responsibilities next will have big shoes to fill.
AEW Had Some Key Departures in 2023
With Dana Massie’s departure from AEW, and the upcoming exit of Vice President of Live Events and Touring Rafael Morffi, AEW faces changes in key positions. QT Marshall is already gone from the company, and he held a role as Tony Khan’s right-hand man for a time as well.
