WWE sent in a video of John Cena being surprised by fans he has inspired with his motto of “Never Give Up.” The spot is running across WWE’s and Cricket Wireless’ global digital and social platforms.
Cena was brought to film a commercial where he’d read letters from WWE fans. One by one, Cena reads the notes out loud and is touched by each person he affected.
The last thank you note featured is in the form of a video message by a child name Tyler Schweer, whose mother had breast cancer. Tyler mentions how John gave Tyler his wristband at a WWE event that shows John’s famous “Never Give Up” phrase. Tyler gave this wristband to his mother who was battling breast cancer.
What he doesn’t know is that those same fans are listening in another room. One by one, they greeted Cena in person to thank him for changing their lives.
In less than 24 hours, the video has over 500,000 views and is currently the #3 trending video on YouTube.
John Cena’s WWE character is often polarizing, but the positive impact he has around people around the world is undeniable.
https://www.youtube.com/watch?v=cnCunDK0tSw&feature=youtu.be
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