WWE Business Figures For November: TV Ratings, Live Event Attendance & More

– Here are some WWE business notes for the month of November 2012:

* Live Event attendance in North America averaged 4,786 paid fans, down 12% from last year (5,429).

* European tour attendance was down 11% from last year.

* DVD unites shipped were 556,000, up 107% from 268,000 the year before. WrestleMania 28 remains the top-selling DVD of the year, followed by The Rock’s DVD, CM Punk’s DVD and the Undertaker’s DVD.

* WWE.com had 11.1 million unique visitors in November, down 4% from the year before.

* WWEShop.com averaged 1,267 orders per day, the same as the previous year.

* WWE RAW averaged a 2.78 rating with 4 million viewers in November. The rating is down 10.9% from last November and the viewership audience is down 10.7%.

* WWE SmackDown averaged a 1.88 rating with 2.67 million viewers for November. The rating is down 8.3% from last November and the viewership audience is down 11.3%.

(Source: Wrestling Observer Newsletter)

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